Full comms - campaign pitch

Full Comms works with clients from a range of sectors within real estate.

Their brief outlined the significance of first home buyers - whether you are a singleton, a young couple or a new family wishing to invest in your future home and settle down.

INSIGHT:

Humans are emotionally driven creatures.

We balance between rational and emotional on a daily basis

to make decisions that are right for us.

Our decisions are driven by emotion

but made logical and practical with the balance of rationality.

CONCEPT:

MEMORY CREATIONS

Home is the place we always return to, to be joyous and relaxed.

It is the place where memories and moments are built:

from lounging at home with an exciting book, cooking pasta dinner with your

other half or playing Pictionary with the family.

Home is where you feel safe and happy.

Slogan: Come home.

Headline: Moments like this - every day.

 

Advertising: outdoor, print, digital, social.

https://fullcomms.co.uk/